Brand Philosophy
Triumph & Disaster brings together nature and science to elevate grooming into something more meaningful. With key natural ingredients like Horopito oil and Ponga fern from New Zealand, along with Australian clay, Jojoba from Mexico, and Tamanu oil from Polynesia, each product delivers high-performance results while staying true to sustainable values.
Taking a bold, honest approach—built around transparency, sustainability, and quality, Triumph & Disaster is where authenticity meets style.
The Story
Founder Dion Nash, a former professional cricketer from New Zealand, created Triumph & Disaster after years of exposure to the elements—and a rediscovery of a childhood gift: the poem ‘If’ by Rudyard Kipling. It became the philosophical backbone of the brand, guiding its ethos of humility, preparation, and daily care.
“If you can meet with Triumph and Disaster, and treat those two impostors just the same…”
Built for resilience, backed by science, and inspired by nature—Triumph & Disaster is a modern grooming brand rooted in something timeless.
Pictured: Triumph & Disaster Founder, Dion Nash
Define. Refine. Ritual.
Whether customers are looking for cleaner ingredients or a grooming routine that actually feels good, Triumph & Disaster offers a compelling alternative. It hits the sweet spot between performance and natural care—without being overly clinical or complicated.
Bespoke woody scents, clean formulas, and unisex appeal make this brand a standout. It's a top choice for customers upgrading from generic grooming—and looking for something with more soul.
Core Collection & Bestsellers
Hair:
- Coltrane Clay – a dry-finish styling clay with kaolin and beeswax
- Ponsonby Pomade – water-based, scalp-friendly styling
- Fibre Royale – strong hold with a clean, earthy finish
- Karekare Tonic – salt spray for texture and volume
- Shampoo – deeply cleanses without stripping
Pictured: Bestselling Hair Styling Pucks (in mini 25g size)
Face:
- Face Cleanser – gentle daily cleanser
- Gameface Moisturiser – lightweight hydration with Jojoba and Ponga Fern
-
Rock'n Roll Face Scrub – deep-clean exfoliant
Body:
- YLF Body Wash – all-in-one citrus/wood-scented wash
- Shearer’s Soap – triple-milled with natural pumice
Why UK Retailers Love Triumph & Disaster
Sales Soundbites:
- “A stylish, sustainable alternative to mainstream grooming.”
- “Natural skincare that actually performs.”
- “Modern apothecary meets authentic Polynesian ingredients.”
Retailer-Friendly Highlights:
- Ideal for premium independents, barbers, men’s lifestyle stores and concept retailers
- Strong visual merchandising appeal – monochrome, minimal and giftable
- Bestsellers support high repeat custom due to performance & fragrance
- Works well in curated grooming edits and gifting sections
Top Tip:
Position near gifting or grooming kits—its design and scent pull customers in instantly. Shop the T&D Core Collection here.
